Sunday, 11 March 2012

Nokia intends to launch cheaper WP phone

By Jerri Lily


Finnish mobile phone maker Nokia plans to revise this year's feature phone plan to increase more and more low-cost Windows Mobile, and compete with the rapid growth of Android phone.

Nokia said on Thursday in its annual report: "We will increase more product plans, smarter, more competitive prices, a richer user experience, feature phones."

Although smartphones are the most important growth point in the mobile industry, they provided a platform for third-party application developers, but most sales are still only provide limited support for third-party software feature phones. At present, the sales proportion of smartphones was less than one-third in mobile phone sales.

Nokia has been developing a type software platform was named the Meltemi Linux, it intends to use this new platform to replace the most advanced features of mobile phones with Series 40 software.

Series 40 platform is a platform for mobile phone use, the amount of that it was more than any other software. A few months ago, it based on the Series 40 platform mobile phone sales reached 1.5 billion. Meltemi can experience more like smartphones to provide users with a similar phone.

In recent years, Google's free Android platform was the first one the smartphone market. Among smartphones sold by the fourth quarter of last year, more than half of all smart phones using Android system.

Nokia last year abandoned its own smartphone software platform, Symbian, and turned to the Microsoft Windows Phone platform. Windows Phone platform based on the smart phones priced at the high side, and thus far, Windows Phone influence is still very limited.

Nokia expects the company's capital expenditure will be 597 million last year and this year is to 650 million euros. It also said that it can map data services in the navigation business, and expected to face greater price pressure, the major competitors of its navigation business is the TomTom. We hope Nokia will have the bright future in the mobile industry.




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